Our Research and Why It Matters
At The Green Frontier, we believe that understanding public perceptions and behaviours is key to driving meaningful change. Through our research initiatives, we aim to uncover valuable insights that inspire action, foster dialogue, and highlight the importance of individual and collective efforts in sustainability.
Why Our Research Is Important
The global sustainability movement depends on accurate data and an informed public. By conducting surveys and gathering insights from our community, we aim to:
Spark Awareness: Highlight how beliefs and actions align with environmental challenges and solutions.
Encourage Action: Provide evidence that individual and collective efforts can lead to significant impact.
Inspire Dialogue: Create a platform for discussion around critical environmental issues.
Support Innovation: Use findings to guide future projects and partnerships aimed at fostering sustainable living.
Our research reflects the voices of people who care about the planet, and it fuels our mission to inspire positive change.
What We’ve Found
90% of the public think one person living sustainably can make a difference!
In a recent poll, we asked, "Do you think one person living sustainably makes a difference?" Here’s what we discovered:
90% of respondents believe that individual sustainable actions have a meaningful impact.
10% of respondents were skeptical, presenting an opportunity for education and engagement.
This overwhelming belief in the power of personal action reinforces the idea that small changes—when made collectively—can create significant, positive outcomes for the planet.
81% of the public belive in climate change!
In a recent poll, we asked, "Do you think businesses are doing enough to combat climate change?" The results were clear:
96% of respondents believe that businesses need to take greater responsibility in addressing climate challenges.
4% felt that businesses are currently doing enough.
This overwhelming consensus highlights the public's expectation for companies to adopt sustainable practices, reduce their environmental impact, and lead the way in tackling climate change.
Businesses have a unique opportunity to make a significant impact by embracing sustainability, promoting transparency, and aligning with the values of their consumers.
These findings underline the urgent need for collaboration between businesses, communities, and policymakers to create a greener future.
96% BELIEVE BUSINESSES NEED TO DO MORE TO COMBAT CLIMATE CHANGE!
In another survey, we asked, "Do you believe in climate change?" The results were as follows:
81% of respondents said "Yes," indicating a strong awareness and acceptance of climate change as a reality.
8% said "No," highlighting a need for continued education and awareness campaigns.
11% responded "It’s complicated," reflecting the nuanced perspectives and potential misconceptions surrounding climate science.
These findings emphasise the importance of clear, accessible information about climate change to engage and educate diverse audiences.
84% BELIEVE BUSINESSES SHOULD BE REQUIRED TO CREATE GREEN SPACES!
In a recent poll, we asked, "Do you think businesses should be required to create green spaces to support local wildlife?" The results were compelling:
84% of respondents said "Yes," showing strong public support for businesses to take responsibility for environmental stewardship.
16% said "No," sparking important conversations about the balance between regulation and voluntary action.
This overwhelming majority reflects the growing expectation for businesses to actively contribute to sustainability, not just through operations but also by enhancing local ecosystems.
Green spaces do more than support wildlife, they improve air quality, enhance community wellbeing, and help combat urban heat. This data highlights the public's belief that businesses have a role to play in fostering a greener, more sustainable future.
What’s Next?
We’re committed to continuing our research to:
Explore what motivates people to take sustainable actions.
Understand the barriers preventing others from adopting eco-friendly habits.
Measure the tangible impact of individual and community efforts.
By sharing our findings, we hope to encourage others to join the movement and take actionable steps toward a greener future.